Innovation Potential of the Company as the Basis of Competitiveness of Company

Abstract :

The advanced economies are currently in a phase of transition from industrial to digital society. Today, information and knowledge create a ranking of the most advanced countries and economies, transferred through their productivity and performance. After studying the history, a parallel can be found between the orientation of the economy and world trends. By analogy, the new economy is now a flow of innovation and adaptation. It marks a number of changes, not only quantitative, which have changed the structure and functioning of the economy since the 1980s. It is an economy of innovation, information and new ideas that are becoming a commodity.?